Senior Designer (2007-2010)

At Rockport, I was Lead Designer for the "Rockshop" business unit, an SMU division committed to delivering high volume, competitively priced product for key U.S. and International accounts.

Product range included primarily Men's and Women's Outdoor, Casual, and Dress Casual models.

The Elkhart boot was the first model I designed at Rockport. It can still be purchased at DSW some 10 years later.

© 2018 by David LaFalam Footwear Design & Development