Senior Designer

(1995 - 2007)

Reebok became an athletic footwear powerhouse in the 1980's with its introduction of women's aerobic styles. 

Today, the brand continues to redefine athletic footwear and the fitness industry.  During my 12 years at Reebok, I designed footwear for multiple categories including Basketball, Walking, Classics/Lifestyle, and the Sport Licensed Division and contributed several multi-million selling models.

© 2018 by David LaFalam Footwear Design & Development